The Top 10 Keys to Demand Signal Repository Excellence

— 07/28/2011

Demand Driven Value Networks enable consumer goods companies to leverage external demand data to realize powerful improvements across the enterprise. A true DDVN takes commitment and a well-conceived plan, which requires a best-in-class Demand Signal Repository (DSR) at the core. But the path to attaining those benefits can include significant challenges. Consider these 10 insights for a successful implementation.


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