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General Mills Creates New Consumer Experiences
General Mills Creates New Consumer Experiences
There is no doubt about it — General Mills Corporation has entrepreneurial spirit when it comes to reaching consumers in new ways with new products. One of the company's recent new ventures, Gluten Freely, is the perfect example.

Brown-Forman Puts Innovation in a Bottle
Jack Daniel's Tennessee Honey, Southern Comfort Fiery Pepper, Finlandia's flavored vodkas...the liquor category has never looked or tasted so good thanks in part to Brown-Forman Corporation, which  put innovation front and center in its long-term growth strategy.

Connected Innovation: General Mills Brings Outside Expertise In
General Mills knows a thing or two about baked goods. So, a delicious, nutritious, 90-calorie brownie would seem to fall right in the company's wheelhouse;but that wasn't exactly the case.

Consistency is Key: Herbalife Streamlines PLM
With record sales of $2.7 billion in 2010, Herbalife Ltd. is a fast-growing global nutrition company. But with growth comes complexity. By 2007, the time had come for Herbalife to implement a PLM solution that would establish a single source of the truth for product information.


Prepare to Launch: Breathable Foods Breathed Life into New Product
Breathable Foods aims to revolutionize the delivery of nutrients and sensations using novel aerosol delivery forms. In late 2010, the company prepared to launch its flagship offering, which delivers and airborne shot of caffeine in a compact inhaler the size of a lipstick.

Problem Solving: WD-40 Creates a New Branded Category Solution
Very few brands will ever match the popularity and consumer loyalty of WD-40 Multi Use Product. Silence a squeaky door hinge? Check. Clean crayon from walls? Yes. Dissolve rust from metal surfaces? Unfortunately, not as much as some end users need and want.

Charmer Sunbelt Makes the Most of WMS Investment
To fully integrate SAP’s WMS, the wine and spirits distributor needed to upgrade its warehouses to a real-time data collection system. Installing WLAN achieved vital savings in installation and labor costs.
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