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Cover Story:
2014 Standout SMBs
CGT scoured the globe to find this year's group of Standout SMBs —from a digitally-engaged confectioner in Belgium to an inspiring innovator turned viral sensation in the good old U.S.A. Find out how 11 small to mid-sized consumer goods companies are making an impact on consumers in their own special ways.
Editor's Note:
Feeding an Obsession
CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
Best Practices: Data and Insights:
9 Companies Close the Product Data Gap
Recognizing a strong need for improvement, nine companies, including  Coca-Cola, Hershey, P&G and Wegmans, worked together to focus on closing the gap that currently exists in the new item setup process.
CCBCC Undergoes Database Migration
The decision to move forward with a database migration helped Coca-Cola Bottling Co. Consolidated to make better use of its existing resources and achieve its objective of keeping prices competitive.
P&G Masters Out-Of-Stock Analysis
P&G today receives petabytes of daily data, which is growing exponentially. The company needed a solution that will help them make sense of all this data in an efficient manner.
Special Section:
Spring 2014 New Tech Showcase
Innovative technology solutions that empower strategic business initiatives in consumer goods
The Pulse:
Budweiser Unveils Global Marketing Campaign
Budweiser unveils a limited edition gold bottle featuring the iconic FIFA World Cup Trophy as part of its "Rise As One" campaign.
Dreyer's Adds Veggies to Outshine Bars
The Dreyer's Outshine fruit bars brand is launching the first national line of frozen fruit bars that combines fruit and vegetable ingredients.
Frito-Lay and Activision Join Forces
Frito-Lay and Activision are providing fans with the opportunity to choose and name a new hero that will appear in the next Skylanders game slated for release in 2014.
Oscar Mayer Launches New Protein Pack
The Oscar Mayer brand is introducing P3 Portable Protein Pack, packs of meat, cheese and nuts, designed for active consumers.
Snyder's-Lance Taps Consumer Trends for Latest Products
These launches are being supported by a significant increase in marketing focused on relevant social engagement with consumers and memorable campaigns.
Morton Celebrates 100 Years with Brand Refresh
Morton Salt is refreshing its brand this year by updating its logo and introducing a new packaging design system, and is also marking this milestone year with the first of many new product innovations to come. 
Between the Lines:
Learn to Love AI
The Oscar-winning film "Her" tells the story of a man who falls in love with the artificial intelligence (AI) personal assistant on his smartphone. That may sound far-fetched, but many consumer packaged goods (CPG) companies are already enamored.
Technology Solutions Guide:
2014 Data & Analytics Solutions
A comprehensive listing of solution providers that support the collection, aggregation, storage, analysis and integration of valuable data.
Why Can't I Get to Data?
In her new monthly column, Lora Cecere explains the reasons why consumer goods companies are drowning in data and short on analytics and insights.
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