This year’s class of standout small-to-midsized businesses is making a major impact on the consumer goods (CG) industry. Whether they are just getting started, or about to surpass the $1 billion mark, these companies are leveraging technology, consumer connections and new product innovations to compete and win in a saturated market.
CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.
With a supply chain that operates differently in each region it serves, Amplifon senses data to help sales and marketing teams, and gain complete visibility.
Infusing technology into the activewear it provides is key for Oakley, so it’s no surprise that the California-based company is using analytics to improve its trading partner relationships.
Five emerging technology solutions to support strategic business initiatives in consumer goods.
Amid the ever-growing market of predictive analytics and new technologies in the consumer products industry, cognitive computing is an exciting new journey.
Mondelez International launches its first new snack brand in over a decade: GOOD THiNS.
Outdoor lifestyle brand Timberland is using crowdsourcing for to create a consumer driven collection.
General Mills expects to reach $1 billion in net sales from natural and organic products by 2019.
SodaStream International Ltd., a global manufacturer and distributor of home sparkling water makers, presented its newproducts at this year's International Home + Housewares Show.
Brita and Amazon have teamed up to introduce a new Wi-Fi-enabled Brita Infinity Pitcher. Find out what makes the pitcher so "smart."
Kraft Heinz will boost its working media spend by about $50 million this year.
Chris Rice, VP Sales & Marketing, North America for Exceedra, Inc., further explores the opportunities around improving trade analytics and more.
Manufacturers and retailers alike cannot ignore these strategies.