Loyalty Marketing

The omnichannel offering, accessible through gatorade.com, fuels personalization tactics with data, athlete insights, and digital innovations. Learn more.

Hi-Chew.com offers the brand’s full product assortment across all flavors and formats, including Stand Up Pouches, Peg Bags, and Sticks, in a new online experience.

Through these efforts, the company will be able to efficiently scale robust, multi-dimensional segments while reducing risk related to consumer data. Learn more.

The refreshed strategy, named “Triple Shot Reinvention With Two Pumps,” lays out a more clear, comprehensive roadmap, focusing on scaling digital capabilities, elevating experiences via store initiatives and product innovation, growing the brand globally, and incentivizing workforce loyalty.

Learn how CVS is harnessing the reach of its vast membership base to boost loyalty and constantly evolve its personalization and convenience efforts.

Zach Dennett, VP of loyalty and omnichannel at CVS Health, discusses how the company is focusing on consumer insights and convenience as decisive factors in loyalty-building and engagement.

GNC is continuing to invest in its omnichannel and membership efforts, having recently renewed a partnership that will grant the company access to data-driven insights and predictive analytics.

Under Armour has revealed a new loyalty and rewards program for U.S.- based consumers, enabling further brand engagement while allowing consumers to save on the products they love.