Urban Outfitters to Acquire Vetri Family of Restaurants

Shoppers at Urban Outfitters may soon be able to enjoy a slice of artisanal pizza during their next visit to the retailer as the brand announced it has acquired The Vetri Family group of restaurants.

Pfizer and Allergan to Merge in $160B Megadeal

11/23/2015 - U.S biopharmaceutical company Pfizer Inc. and Ireland-based Allergan plc announce they will merge, in a historic $160 billion deal that could allow Pfizer to escape U.S. corporate tax rates by moving its headquarters to Dublin. 

WhiteWave Foods Creates COO Position

11/23/2015 - Find out who will fill The WhiteWave Foods Company new Chief Operating Officer position and assume responsibility for all global operations of the company.

Smithfield Foods' CEO to Retire

11/20/2015 - Pork producer Smithfield Foods' Chief Executive Officer C. Larry Pope will retire December 31, 2015. Find out who will replace Pope as CEO.

P&G to Run on 100% Wind Power

11/20/2015 - Through a new partnership with EDF Renewable Energy, Procter & Gamble announces plans to meet its electricity demands by using 100 percent wind power to make its fabric and home care brands.

Kellogg Debuts New Products

11/20/2015 - Kellogg Company's U.S. brands will debut more that 40 new products in early 2016. Find out what hot trends the new items reflect. 

Fossil Catapults into the Future with Wearable Technology

11/20/2015 - Determined not to become a relic, Fossil Group, Inc. is betting on its acquisition of Misfit, Inc., an innovator in wearable technology and connected devices, and its e-commerce growth to bring the fashion accessory company into the future.

ConAgra to Spin Off Lamb Weston

11/18/2015 - ConAgra Foods, Inc. announces plans to spin off its Lamb Weston frozen potato products business into a separate public company.

Marketing on a Shoestring

11/17/2015 - The TerraCycle business model was born from the idea that if you could find a way to make high-quality affordable consumer products from waste, you could create a business with two revenue streams. In other words,get paid to collect material, and get paid for the resulting product or recycled commodity you create from that material. With its business model in tact, but no ability to spend money on paid advertising, TerraCycle had to approach marketing in a unique way since the very early days. In this month's cover story, TerraCycle divulges its recipe for marketing success without a budget.

Lotus Bakeries Gains a Sweet View of Forecasting

11/17/2015 - A cloud-based TPM tool allows Lotus Bakeries North America to consolidate sales, finance and marketing efforts to understand how trade promotions impacted the overall business as well as collect critical data points required for an accurate forecast model.

Total Gym Fitness Flexes its Mobile Muscle

11/17/2015 - Total Gym identified its phone communications and customer relationships as its greatest strength and wanted to find a way to bring this experience online, by using a new solution to identify shopper preferences and incorporate the latest e-commerce best practices.

King's Hawaiian Goes Beyond the Shelf

11/17/2015 - With recent marketing wins, King's Hawaiian began to look for ways to further capitalize on opportunities beyond the shelf, as well as expand its brand throughout the United States.

Recap: 2015 Consumer Goods Emerging Markets Forum

11/17/2015 - Go behind the scenes at this second annual event, during which consumer goods companies at all levels in global expansion engaged in high-level discussions about achieving profitable growth in the most sustainable manner in emerging economies.



2016 Retail and Consumer Goods Analytics Summit
2016 Sales and Marketing Summit