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Kimberly-Clark Empowers Front-End Innovation
Like many consumer goods companies, one of Kimberly-Clark’s biggest challenges was creating high-value ideas and concepts to grow new product revenue. The quantity of ideas was not the problem — it was the quality. Here’s a look inside the company’s multi-year journey to improve results from innovation efforts.
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Tips for Driving More Value with Innovation
Today’s consumer packaged goods companies face extreme demands on innovation and market responsiveness, but they must also quickly navigate a tangled web of product compliance mandates in order to protect profitability. Here, two industry experts share their proven tips for improving the velocity of value creation within your organization.
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The Biggest CPG Brand Hits of 2011
Despite prolonged economic difficulties, 22 percent of consumers are always looking for new products to try. Here, SymphonyIRI reveals 2011’s most successful food and beverage and non-foods CPG brands. As you’ll soon see, both long-established manufacturers and newcomers to the game are providing innovation that is setting the stage for the CPG world of tomorrow.
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2012 Standout SMBs
CGT connects you with nine standout small to mid-sized consumer goods companies that are hitting it off big with consumers. Some names you'll recognize, other you won't. Find out what they've been up to over the last year and what's they've got in store for the future.
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Looking Back: The Best Business & Tech Initiatives of 2011
To maximize growth opportunities, CG companies must think outside of the box. In 2011, CGT honored 15 companies that did just that with the 2011 Innovation, Business & Technology Awards. Click here to remember the standout technology and business initiatives that earned first-place accolades for Newell Rubbermaid, McCormick & Co., Kimberly-Clark, Goya Foods and Johnson & Johnson.
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IDC Assesses the State of Retailer/Supplier Collaboration
Are consumers ready and willing to shop? One month the answer seems to be "yes" and the next "maybe not". Here, two IDC directors — one from the manufacturing side and one from the retail side — talk about the state of collaboration between manufacturers and retailers.
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Over 4,000 New Products Race to be on Walmart's Shelves
A new contest giving new products an opportunity to win virtual shelf space on Walmart.com has exceeded the retailer's wildest expectations. Consumer enthusiasm proves that @WalmartLabs, Walmart's hub for innovation at the intersection of social, mobile and retail, is on track to lead the next generation of e-commerce.
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2012 Readers' Choice Survey
For the 12th year in a row, CGT handed the microphone over to our readers to identify their most valued technology solutions and service providers across 10 categories. Based on their uncensored opinions and real-world experiences, the results are honest indicators of how the industry is approaching technology adoption.
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General Mills Reveals Brand New Innovation Process
The General Mills Worldwide Innovation Network shares key insights of its “X3 Process,” a new approach developed to provide a step-by-step roadmap for the company's open innovation projects. Why share? General Mills anticipates others will find success using the non-linear approach to guide innovation efforts as well.
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7 New Products Deemed Game Changing in 2012
The Good Housekeeping Research Institute deemed that these seven products were game-changers amongst a pool of more than 1,500 new products. Plus, Good Housekeeping readers voted for one Hall of Fame winner, a product that consumers can't seem to live without.
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